Tag: Beyond Your WHY Podcast

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Podcast

What It Really Takes to Save Lives and Build a Legacy

Matt Nealand is a paramedic, entrepreneur, and teacher who has helped thousands through his work in emergency services and by building a paramedic training program from the ground up. His story shows what’s possible when you focus on service, not status. Matt shares hard-won lessons from the front lines—of emergency calls, business ownership, and life itself. If you’ve ever wanted to build something bigger than yourself, this episode will make you stop and think.

Tune in to learn:

  • Why separating emotion from outcome can save you from burnout.
  • How to multiply your impact by building systems, not just doing more.
  • The real secret to staying in the game—especially when it feels like you’re losing.

Don’t miss this one—hit play now and get ready for a fresh perspective on service, leadership, and life.

Get in touch with Matt!

Email: mnealand@emtsacademy.com
Website: EmtsacademyHome – EMTS Academy
LinkedIn: Linkedinlinkedin.com/in/matt-nealand-7a08a410
Podcast: YoutubeI See Rich People

Watch Full Episode Here!

00:02 – The WHY of Contribute: Meet Matt Nealan
02:31 – Early Drive to Serve: The Firehouse Kid
06:07 – Thriving in Chaos: The Paramedic Mindset
10:41 – E + R = O: A Formula for Emotional Survival
14:53 – The Hidden Reality of EMS Work
17:13 – From Firefighter to Entrepreneur: The Reindeer Hot Dog Hustle
19:59 – The Ripple Effect: Matt’s “Service Ratio” Philosophy
23:08 – The Rollercoaster of Entrepreneurship
26:21 – Shifting Focus: From EMS to Empowering Entrepreneurs
32:07 – Best Advice: Keep Going, Even When It’s Hard

Listen to The Episode!

From Chaos to Clarity: How Matt Nealand Found His “Why” (and Why It Matters for You Too)

What do you do when your job is to keep people alive—and they keep dying anyway? Matt Nealand knows that feeling all too well. He’s a paramedic, educator, and entrepreneur who’s seen more than his fair share of chaos. From pulling double shifts on the busiest trucks in Austin, to running rescue operations in the wilds of Alaska, to building one of the few private paramedic schools in the U.S., Matt has been on a mission his whole life: to help people. And if you’re wondering why you should care about a guy who used to sell reindeer hot dogs on the side (yes, seriously), it’s because his story holds a truth that hits home for all of us—especially when we’re chasing success, but feeling burned out along the way.

This episode of Beyond Your WHY isn’t just about one man’s career; it’s a real talk about purpose, impact, and how to keep going when everything feels like too much. Dr. Gary Sanchez sits down with Matt to unpack what it means to contribute—without burning out—and how to build something bigger than yourself. Whether you’re an entrepreneur, a parent, or just someone who wants to make a difference, Matt’s hard-won lessons will hit home. And yeah, there’s a story about a bathroom conversation that proves even paramedics get weird questions from strangers (because apparently, some people think ambulances run on nuclear energy—more on that later).

Chaos Happens—Your Response Is What Counts

Matt’s seen a lot. He’s been in the trenches of emergency services, where the stakes are literally life and death. But what helped him stay grounded wasn’t just experience; it was a mindset shift. He shared the formula that changed everything for him: Event + Response = Outcome. The point? You can’t control what happens to you, but you can control how you respond. “Sometimes you just need a second to breathe, separate the event from the response, and you’ll get a different outcome,” he says. That’s not just advice for paramedics—it’s for anyone who’s been knocked down by life.

Want to Make a Big Impact? Think Multiplication, Not Addition

Here’s where Matt’s story really gets interesting. As a paramedic, he could help one person at a time. But when he built a paramedic school, training thousands of EMS professionals, his impact multiplied. He calls this the service ratio—the idea that by teaching others, he can indirectly help tens of thousands of patients. “One paramedic can serve one patient at a time. But if I train 4,000 paramedics, and each of them helps 10,000 people… that’s a ripple effect I could never achieve on my own.” That’s the takeaway: if you want to make a difference, don’t just do the work—build systems that let you scale it.

The Entrepreneur’s Rollercoaster—And Why You Shouldn’t Get Off

Matt doesn’t sugarcoat it. Starting and growing a business is hard. He compares it to a rollercoaster: thrilling one minute, terrifying the next. “There were times I literally typed out my resignation letter, but I couldn’t quit,” he admits. The key to making it through? Keep going, even when it feels messy, awkward, or downright impossible. Matt’s advice is simple: “It’s going to feel uncomfortable. You’re going to want to quit. Keep going and figure it out.” Whether you’re running a company, raising a family, or just trying to get through a tough season, that’s advice we all need to hear.

Matt Nealand’s story isn’t just inspiring—it’s practical. He reminds us that we’re not here to play small. Whether you’re a paramedic, an entrepreneur, or someone chasing a dream, your job is to take your time, talent, and treasure and use them to serve as many people as possible. That’s how you create impact. That’s how you build a life that truly matters.

Want more of Matt’s wisdom (and yes, the reindeer hot dog story too)? Listen to the full episode of Beyond Your WHY with Dr. Gary Sanchez. It’s packed with lessons you’ll want to replay when life gets tough.

Matt Nealand, BS, EMT-LP — a visionary leader in emergency medical education and the Program Director for EMTS Academy and the Paramedic Program at St. David’s Round Rock Medical Center in Austin, Texas.

Matt took a program he built from the ground up and expanded it to eight locations across Texas. Along the way, he discovered that the key to lasting impact isn’t just professional success — it’s staying grounded in purpose and perspective. Now, he’s helping others ask the bigger questions: What’s next? What’s possible? And how do we build a life that truly matters?

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Podcast

Burn the Rulebook: How One Entrepreneur Flipped an Industry on Its Head

Guest: Greg Hague
WHY.os: Contribute – Better Way – Simplify

Greg Hague is the founder of 72Sold and a longtime disruptor in the real estate world. He’s also a lawyer, bestselling author, and former #1 scorer on the Arizona bar exam—35 years after law school. But what makes Greg important isn’t just his long list of accomplishments—it’s the way he thinks. In this episode, he shares how hitting rock bottom reshaped his life and how he used that moment to build something better for himself and his industry. Tune in to discover:

  • How Greg bounced back after losing everything—and the rule he lives by because of it
  • A simple mental framework he uses to rethink problems and come up with better ideas
  • The real reason most real estate companies fail their agents (and what he did instead)

This episode is full of straight talk, smart thinking, and hard-earned wisdom. Don’t miss it—hit play now. 👇

Connect with Greg!

LinkedIn
Facebook
72sold.com

Watch Full Episode Here!

00:00 – The Bear Attack That Changed Everything
06:00 – Growing Up in Cincinnati & Early Lessons from Dad
08:40 – Losing It All: From Success to Yard Sales
12:00 – Reinventing Himself in Arizona
17:00 – Seven-Dimensional Thinking & Simplifying Complexity
33:30 – Purpose Over Pleasure: The Definition of Happiness
40:00 – The Birth of 72Sold: Selling Programs, Not People
46:30 – Disrupting the Industry (and Facing the Backlash)
52:00 – Why It’s Called 72Sold
59:00 – Mastering the Psychology of Selling Homes

Listen to the Podcast

From Rock Bottom to Industry Rebel: 3 Lessons Real Estate (and Life) Shouldn’t Ignore from Greg Hague

There’s failure—and then there’s selling your kid’s jacket for six bucks at a yard sale.

Greg Hague has seen both. Before becoming the founder of 72Sold and flipping the traditional real estate model on its head, Greg built and lost a real estate empire in Cincinnati, watched interest rates skyrocket into the teens, and found himself restarting his life in Arizona. Oh, and did we mention he survived a bear attack, scored #1 on the Arizona bar exam three decades after law school, and flew college dates around in a private plane? Yeah. That too.

But none of that is what makes Greg important. What matters is how he thinks—and how that thinking can completely change the way you approach business, setbacks, and purpose. In his episode of Beyond Your WHY with Dr. Gary Sanchez, Greg shares the lessons that fueled his comeback and reshaped how homes are sold across the country.

Happiness Isn’t a New House—It’s a Worthwhile Reason to Wake Up

One of the most powerful moments in the episode is Greg’s realization that, even with the house, the cars, the motorcycles, and the private plane, he still wasn’t happy. It took a blunt conversation with a friend to call out the truth: he’d lost his sense of purpose. “You’re confusing pleasure with purpose,” the friend told him. “Pleasure is the icing. Purpose is the cake.”

That moment flipped a switch. Greg stopped chasing stuff and started chasing significance. He went back to what really mattered to him—creating something that actually helped people, especially in the real estate world he knew so well. The lesson? All the external wins in the world can’t fill the space left by a lack of meaning. And if your “why” isn’t clear, you’ll just keep buying things hoping one of them will be.

Simple Beats Flashy: Why Frameworks Win Over Talent

Greg admits he wasn’t the most gifted football player, law student, or businessman in the room—but what set him apart was how he thought. In the episode, he shares a mental tool he uses for nearly every decision: Seven-Dimensional Thinking. The idea is to look at any problem or process through the lenses of Bigger, Smaller, Faster, Slower, Opposite, Different, or Gone. It’s simple, repeatable, and oddly effective.

Whether you’re creating a sales strategy or trying to reinvent yourself after a major failure, Greg’s advice is clear: don’t just react—rethink. “Take the mushy idea and turn it into something you can bullet point,” he says. That’s exactly how 72Sold started—not as a company, but as a way to win listings when nobody would hire him. He stopped selling himself and started selling a method. The takeaway? When people don’t buy you, give them a system they can.

The Real Estate Industry is Broken—And Greg’s Not Sorry for Saying So

Greg doesn’t tiptoe around the issue: most real estate firms spend more time recruiting agents than helping the ones they have succeed. He calls it like it is. “Why would you build a business model around how many agents you can collect, instead of how many you can help thrive?” It’s a wake-up call for anyone in an industry that’s gotten too comfortable doing things the way they’ve always been done.

With 72Sold, Greg flipped the model. He created a home-selling system rooted in psychology—specifically, exclusivity, scarcity, and urgency. That’s why the program sells faster and at a higher price point. But more importantly, it’s why sellers walk away feeling like they were actually taken care of. His point is simple: doing better for people isn’t just good ethics—it’s good business.

If you’ve ever hit rock bottom, questioned your path, or felt like you were playing the wrong game altogether—this episode is worth your time.

Greg doesn’t give you fluff. He gives you structure, stories, and straight-up strategies that can help you think clearer, work smarter, and live with more meaning. Want to hear how he rebuilt a life and business rooted in contribution, not just commissions?

Learn More About Greg!

I was attacked by a bear, crashed my plane on a remote island in the Atlantic, slept in a tree over a crocodile-infested river, navigated a balloon over the Serengeti, and crashed my motorcycle in Africa.

I am married to the love of my life, Teresa Hague, and I am blessed with three sons and a nephew that together make up the center of my world.

I have devoted my professional career to founding and growing real estate firms pioneering new business models dedicated to improving the U.S. home selling process. I am founder and CEO of 72SOLD, widely recognized as the leading home selling program in America.

Real Estate Today magazine lauded me as a “Real Estate Visionary,” after founding an international referral service, the top-ranked luxury home brokerage in Arizona, and a 122-office, 4000-agent real estate franchise.

I served as a real estate business commentator for NPR and real estate expert to The Wall Street Journal and have appeared on over 200 television and radio shows, in addition to being featured in Kiplinger’s book, Buying and Selling a Home, Investors Business Daily, Money Magazine and Carolyn Janik’s book, Selling Your Home.

I have been nominated Entrepreneur of the Year, Educator of the Year, served as a Dale Carnegie instructor and authored the highly reviewed Amazon bestselling book, How Fathers Change Lives – Stories of Remarkable Dads.

A keynote speaker at over 450 real estate, corporate and entrepreneurial events, I have been included in conferences by American Express, Shaklee Products, RE/Max, Sotheby’s International, Coldwell Banker and Century 21.

In 2009, when the economy crashed, I decided to take a break from real estate and practice law. Even though I had graduated law school 35-years earlier, I was still able to achieve the #1 score on the Feb 2009 Arizona bar exam.

While practicing law, I was asked to teach a contracts class at Arizona Summit Law School and was voted “Law Professor of the Year” my first year. That year I was also honored as one of Arizona’s Top 50 Pro Bono Attorneys.

I have been widely recognized as one of the most creative real estate marketers in America and my real estate training company is the most recommended on LinkedIn. My proprietary 22-step home launch formula was featured in over 200 publications nationwide.

The home selling program I developed, facilitated by 72SOLD, is now the fastest growing real estate program in America, achieving 300%-500% annual growth since its founding in 2018. The program has been featured in Forbes, on ABC, CBS, and NBC television, and we were recently recognized in the Inc.5000 Top 5 Fastest Growing Real Estate Companies in America. We were also voted the #1 real estate brand in our home state of Arizona, and recognized in the top 50 Most Admired Companies out of over 100,000 businesses throughout Arizona.

A health advocate all my life, many consider me a nutrition nut. I stay very active as an instrument/twin engine-rated pilot, motorcycle adventurer, and high-energy, improve-the-way-it’s-done real estate entrepreneur.

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Podcast

The Job Search is a Marketing Campaign: 6 Steps to Position Yourself to Win

Guest: Marty Gilbert
WHY.os: Better Way – Make Sense – Mastery

Marty Gilbert is the founder and CEO of North Shore Executive Networking Group (NSENG), the largest job search organization in the U.S. With over 12,000 members and one person landing a new job every day, Marty has helped more than 3,000 professionals find their next role. He brings a fresh, no-nonsense approach to job hunting, using his background in marketing and global business to teach people how to stand out and get hired.

In this episode, you’ll learn:

  • Why your job search is a marketing effort—and how to treat yourself like the product
  • How to reach decision-makers and break through hiring systems that keep most people out
  • The “What the Hell” approach: bold moves that get results in today’s job market

Listen now to hear real, practical advice you can use right away.

Connect with Marty!

http://www.nsenginc.com

LinkedIn

Watch the episode here

00:35 – Discovering the WHY of a Better Way

02:42 – Marty’s Early Years & Curiosity

06:41 – Solo Travel Across Europe

11:15 – Breaking into Advertising in Japan

17:00 – Cultural Immersion and Lessons from Asia

21:53 – Scaling Motorola’s Global Growth

25:43 – Building a Life and Career in Hong Kong

29:01 – Pivoting into Sports Data & Leadership

31:28 – Founding NSENG and the “What the Hell” Job Search Approach

39:51 – Marty’s Coaching Process for Job Seekers

Listen to the podcast here

Job Searching is a Marketing Game: Marty Gilbert’s Bold Advice for Standing Out and Getting Hired

Let’s be real—job hunting can feel like throwing your résumé into the void while hoping someone, somewhere, hits reply. But what if it didn’t have to be that way? What if your job search worked more like a well-run marketing campaign—with clarity, purpose, and actual results? That’s exactly what Marty Gilbert, founder and CEO of North Shore Executive Networking Group (NSENG), teaches. And he knows a thing or two about success: his group has helped over 3,000 professionals land jobs, with one member getting hired every single day.

In his conversation with Dr. Gary Sanchez on the Beyond Your WHY podcast, Marty drops insight after insight, all rooted in his decades of global experience and his no-fluff, marketing-minded approach to career growth. Whether you’re unemployed, underwhelmed at your current job, or simply curious about how to get ahead in today’s crowded job market, this episode hits home.

You Are the Product—Now Start Marketing Like It

The biggest mindset shift Marty offers is this: stop thinking of your job search as a résumé game and start treating it like a full-blown marketing effort. “This isn’t HR,” he says. “This is marketing. You are now the product.” That means crafting a clear value proposition, writing a strong personal brand statement, and targeting your audience like you’re selling the next iPhone. He encourages job seekers to position, package, and promote their value with the same thoughtfulness and intensity you’d put into launching a new product. Think: high visibility, strong messaging, and no more generic applications.

The problem, Marty points out, is that most people (even marketers!) don’t like talking about themselves. So he helps his clients dig into their own stories, identify key achievements, and turn those into clear, confident narratives. “One of the first things I do is have people write down their seven most important accomplishments. We break them into challenge, action, and result.” It’s not about fluffing up your résumé—it’s about remembering your worth and making it loud enough to get noticed.

The Hidden Job Market Is Real—And It’s Where the Gold Is

If you’re only applying to jobs you see online, Marty has a gentle truth bomb for you: you’re missing out on the real opportunities. The hidden job market—aka jobs that aren’t posted publicly—is where he says most successful hires are happening. “Many companies never post their openings. They rely on internal referrals. So if you’re not actively connecting with decision-makers, you’re getting left behind.”

This is where his signature “What the Hell” approach comes in. Marty teaches people how to go around broken systems (like applicant tracking software that filters out great candidates) and get their materials in front of real humans. That might mean cold emailing a hiring manager, calling someone after being ghosted, or following up even after receiving a rejection. “Some of the best candidates get rejected by software,” he says. “But that doesn’t mean the game is over.”

Confidence is Built, Not Found (And Interviews Shouldn’t Suck)

Let’s talk interviews. According to Marty, most people walk into interviews nervous, overly polished, or disconnected from their own story. He flips that on its head with a more human, conversational approach. “An interview should feel like what you and I are doing right now,” he tells Gary. “It should be a conversation. That’s where confidence comes from.”

To help people get there, Marty does mock interviews over Zoom and plays them back. Yes, it’s awkward. But it’s also wildly effective. “I show them how many filler words they’re using—’like,’ ‘um,’ ‘you know’—and we work on pausing instead. A pause is powerful. It makes people lean in.” Marty’s practical, tactical style helps people not only get the interview, but nail it—and most importantly, feel good doing it.

Marty Gilbert isn’t your typical career coach. He doesn’t come from HR, doesn’t speak in buzzwords, and doesn’t pretend the job market isn’t tough. But that’s what makes his advice land. He treats the job search like what it actually is: a high-stakes, high-opportunity marketing challenge—and he gives people the tools to win. His “What the Hell” method, focus on value over fluff, and belief in direct connection have helped thousands of people take control of their career path.

If you’re in the thick of a job search, thinking about making a move, or just tired of being overlooked, this episode is worth your time. You’ll walk away with a new mindset, a few bold moves to try, and maybe—finally—a clear way forward.

🎧 Listen to the full episode of Beyond Your WHY with Marty Gilbert to get the full conversation and put these strategies to work today.

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AI or Extinction? Chris Daigle’s Blueprint for Staying Ahead

 

Guest: Chris Diagle
WHY.os: Right Way – Simplify – Make Sense

Chris Daigle is a seasoned entrepreneur and the CEO of ChiefAIOfficer.com, where he teaches business leaders how to use AI in smart, simple ways. With decades of experience in fields like SaaS, real estate, and internet marketing, Chris has developed strategies for success that anyone can follow, especially in today’s fast-changing tech landscape. His insights on the power of AI for business are clear and actionable, making him a must-listen for professionals at any level. Tune in to learn:

  • How to make AI work for your business, even if you’re not a tech expert
  • Why knowing your purpose matters, and how to use it to keep going through challenges
  • The best ways to stay ahead in any industry by building relationships that last

Listen to the full episode for Chris’s top tips and real-life stories on succeeding with AI and business.

Connect with Chris!

LinkedIn
ChiefAIOfficer.com

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Watch the episode here


 

 

  • 00:18 – The Importance of Knowing Your Why
  • 02:44 – Early Entrepreneurial Beginnings
  • 06:52 – Lessons from the Military
  • 11:48 – The Transition to Tech and Consulting
  • 17:53 – Entering the Real Estate Market
  • 25:18 – Shift into AI and Digital Marketing
  • 36:34 – The Role of Chief AI Officer
  • 42:30 – Understanding Generative AI
  • 46:24 – AI as a Business Advantage
  • 55:50 – Best Advice for Success

 

The Big “Why” in AI and Business Success: Insights from Chris Daigle on the Beyond Your WHY Podcast

In the latest episode of the Beyond Your WHY podcast, Dr. Gary Sanchez sits down with Chris Daigle, a veteran entrepreneur and AI expert, to dig deep into how today’s professionals can use AI not just to keep up, but to thrive. Chris, CEO of ChiefAIOfficer.com, has led a career through fields as varied as real estate, SaaS, and digital marketing, always guided by an instinct to find better ways of doing things. Today, he’s taking that same energy and applying it to the world of AI, where he believes the future belongs to those who know how to make this technology work for them.

If you’re wondering how AI can impact your work—or whether you’re prepared for the changes ahead—Chris’s insights might just answer those questions. With years of experience building strategies in fast-paced industries, he knows what it takes to stay relevant, especially in tech. In this post, we’ll break down the main takeaways from his conversation with Dr. Sanchez, so even if you don’t catch the full episode, you can take away valuable lessons on career growth, resilience, and what it really takes to succeed with AI.

From Selling Candy to Six Figures: The Entrepreneurial Spirit

Chris Daigle didn’t set out with a formal business plan; he started as a kid selling candy at a markup from his school locker. What he discovered, even back then, was that recognizing a need and finding a way to meet it could lead to real results. His journey from “arbitraging candy” to founding tech companies showed him that traditional paths aren’t the only ways to succeed—and that sometimes the boldest moves pay off the most.

His message? It doesn’t take a fancy setup to get started. In his words, “The best opportunities come when you identify a need and fill it with passion.” By the time he launched his first software company in 2002, he’d already mastered the art of finding his market. For Chris, the key to success isn’t a magic formula; it’s staying attuned to what people need and staying resilient enough to deliver it.

Why AI is Not Just for the Tech Gurus

While many people think of AI as an intimidating, highly technical tool, Chris breaks it down differently. AI isn’t about the complex coding for most of us; it’s about how it can be applied in practical ways. He explains that AI can make everyday tasks more efficient, which means more time for important work. “AI isn’t just a tool; it’s a thought partner that unlocks new ways to do business,” he says, emphasizing that AI can improve productivity, accuracy, and speed when used correctly.

The best part? Chris says you don’t need a technical background to benefit. In fact, he’s built a certification program to help non-technical professionals harness the power of AI without needing to learn code. For Chris, this kind of “thinking in AI” is the future, especially for people who want to be seen as indispensable in their fields. It’s about knowing how AI can support you in doing your job better, faster, and smarter.

Relationships First, Tools Second

In a world obsessed with efficiency and automation, Chris reminds us that relationships are still at the core of business success. He shares how his early relationships in internet marketing helped him gain access to valuable opportunities at companies like Agora. According to Chris, his network isn’t just a list of names; it’s a community of people he’s built trust with over decades, which has been instrumental in every major career move.

The takeaway? Don’t overlook the power of real connections. “Investing in relationships pays dividends years down the line,” Chris notes, pointing out that while AI and tools can help you work smarter, they can’t replace the loyalty and support built through genuine relationships. As technology advances, human connections will become even more valuable—and Chris’s success proves that blending AI with authentic networking is a recipe for lasting success.

Chris Daigle’s journey, from an enterprising kid to a leading AI strategist, shows that while technology is essential, it’s just one part of the puzzle. Success also depends on having a clear purpose, strong relationships, and the willingness to learn new skills—even ones that seem outside your comfort zone. In this episode, he breaks down what makes AI so powerful in business, why anyone can start using it today, and how the right connections can open doors no tool ever could.

About Chris Diagle

In 2024 and beyond, it’s AI enablement … or extinction. I make sure you end up on the winning side by helping your business gain the AI advantage. Our frameworks for teaching you how to start using AI at work make sure you create more time, create more revenue, and create more enjoyment from your business or role.

 

An early pioneer in SaaS, I launched my first software company in 2002 and since then have gone on to found several successful businesses where I was able to develop the entrepreneurial and leadership skills that have led us to where we are now, the cutting edge of AI empowerment for Mid-Market & SMBs, and from the C-suite to the solopreneur.

 

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Podcast

The Truman Show Mindset: 3 Ways to Reframe Your Life’s Purpose

 

Guest: Stephan Spencer
WHY.os: Contribute – Challenge – Trust

In this episode of Beyond Your WHY, Dr. Gary Sanchez talks with Stephan Spencer, a well-known SEO expert, author, and speaker. Stephan’s expertise isn’t just about improving websites—his personal story blends business success with deep spiritual insights. He shares how a spiritual awakening transformed how he approaches both life and business, making his perspective valuable for anyone seeking meaning and purpose in what they do.

By listening to this episode, you’ll learn:

  • How to use intuition to guide your business decisions
  • The power of asking yourself, “Why is this in my movie?”
  • Why aligning your purpose with your work leads to bigger results

Hit play now to hear Stephan’s unique take on blending spirituality with professional success. Don’t miss these lessons that could change how you approach both life and work!

Connect with Stephan!

LinkedIn
Facebook
stephanspencer.com
netconcepts.com

—

Watch the episode here


 

[01:15] – Spirituality and Business Alignment
[04:30] – Why Is This in My Movie?
[08:12] – Trusting Intuition in Business
[12:45] – The Truman Show Metaphor
[17:10] – Challenging Conventional Wisdom
[21:35] – Stephan’s Spiritual Awakening in India
[25:50] – Finding Your Soulmate and Life Purpose
[31:22] – Connection to God as the Ultimate Goal
[36:48] – Amplifying Purpose-Driven Missions
[41:03] – Living Your WHY: Contribute and Challenge

 

How Spirituality and Intuition Can Transform Your Business: Insights from Stephan Spencer

When you think of SEO experts, spirituality might not be the first thing that comes to mind. But Stephan Spencer isn’t your average SEO guy. In this episode of Beyond Your WHY, Stephan, an author and speaker, opens up about his unique journey from optimizing websites to optimizing lives—starting with his own. His blend of technical expertise and deep spiritual insights offers a fresh take on finding purpose in both business and life.

Stephan’s story is one of transformation—moving from a purely business-focused mindset to one that integrates spirituality and intuition. He doesn’t just talk about how to rank websites higher in search results; he talks about how to rank higher in your own life. And let’s be real, we could all use more of that.

Trusting Your Gut: Using Intuition to Make Business Decisions

Stephan shares that intuition is one of the most powerful tools in business, even though it’s often overlooked. He talks about how listening to his inner voice has led him to make decisions that data couldn’t always justify. “Sometimes, the numbers say one thing, but your gut tells you something else. That’s when you have to trust yourself and go with it,” Stephan says.

It’s not just about business—he’s applied this in personal relationships, too. By following his intuition, Stephan believes he’s been able to find a deeper sense of fulfillment. This is a reminder that data can only take you so far; sometimes, you need to feel your way through tough decisions.

Why Asking “Why Is This in My Movie?” Changes Everything

One of the most memorable moments in the episode is Stephan’s advice to ask yourself, “Why is this in my movie?” whenever you’re faced with a challenge or unexpected event. It’s a simple but profound way of thinking. Instead of reacting, he suggests reflecting on why something is happening and what it might be teaching you.

Stephan uses this approach to reframe his worldview. He believes that everything we experience is for a reason, and it’s up to us to figure out the lesson. Whether it’s a personal setback or a business obstacle, this mindset allows you to see the bigger picture and grow from it.

Aligning Your Work with Purpose for Bigger Impact

Another key takeaway is the importance of aligning your professional life with a deeper purpose. Stephan talks about how, after years of running a successful SEO business, he realized that something was missing. That “something” was meaning. He didn’t want to just help companies rank higher on Google; he wanted to work with businesses that were making a difference in the world.

This shift led him to take on clients with missions that resonate with his own values. By aligning his work with his purpose, Stephan found a new level of success and fulfillment. “When you work with a mission that speaks to you, everything flows better. You wake up excited to start the day,” he explains.

Stephan Spencer’s approach to business is a breath of fresh air. His combination of spiritual insight and business savvy makes this episode a must-listen for anyone looking to find more meaning in their work. From trusting your gut to asking deeper questions, Stephan offers practical advice that goes beyond SEO and into how to live a more fulfilled life.

Want more insights like these? Check out the full episode of Beyond Your WHY and start discovering how spirituality and purpose can lead to better decisions and a more successful business. Listen now!

About Stephan Spencer

Stephan Spencer is an SEO expert, founder of interactive agency Netconcepts, bestselling author, serial entrepreneur, life hacker, podcaster, and contributor to Harvard Business Review and AdWeek. He has three books published by O’Reilly: The Art of SEO ( out in its 4th edition), Social eCommerce, and Google Power Search. He’s helped optimize websites of some of the biggest brands in the world, including Chanel, Volvo, Sony, and Zappos. Stephan hosts two podcast shows: Get Yourself Optimized and Marketing Speak.

 

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Podcast

Kevin Thompson’s Active Appreciation Challenge: 10 Messages, Big Impact

 

Guest: Kevin Thompson
WHY.os: Contribute – Clarify – Trust

Kevin Thompson is a relationship-building expert and entrepreneur who has mastered the art of making authentic connections that drive success. With decades of experience, Kevin has helped countless business owners create meaningful partnerships by focusing on contribution and trust. In this episode, Kevin shares how his approach to business is rooted in helping others succeed first, which in turn fuels his own achievements.

  • How giving leads to personal and business growth
  • Why genuine relationships are the foundation of long-term success
  • Practical tips to balance family and business without sacrificing either

Tune in now to hear Kevin’s straightforward advice on making a lasting impact.

Connect with Kevin!

LinkedIn
Facebook

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Watch the episode here


 

02:15 – The Importance of Contribution
06:40 – Building Authentic Relationships
11:05 – Embracing Vulnerability in Business
16:30 – The Power of Giving Over Receiving
21:50 – Balancing Family and Business
27:20 – Using Revenue to Create Impact
32:45 – The Challenge of Receiving Help
38:10 – Strategic Partnerships for Mutual Benefit
44:25 – Impact vs. Profit
49:00 – The Active Appreciation Challenge

 

How Giving First Leads to Lasting Success: Lessons from Kevin Thompson

When it comes to building lasting success, Kevin Thompson knows a thing or two. He’s not your typical business guru. Instead of focusing on the hard grind or quick wins, Kevin’s secret sauce is all about relationships—authentic, meaningful connections that go beyond transactions. In this episode of Beyond Your WHY, Kevin talks about how putting others first, whether in business or life, creates a ripple effect that ultimately leads to your own success. And believe me, this isn’t just feel-good advice—it’s practical, proven, and totally doable.

Kevin’s approach isn’t about networking for the sake of it. He’s built a career helping others grow by first understanding what they need and then figuring out how he can support them. He talks about how the business world often gets it backward—focusing too much on the “what’s in it for me” and too little on “how can I help?” And here’s the kicker: when you stop worrying about yourself, that’s when things start to fall into place. “When others succeed, I succeed,” Kevin says, and that mindset has been the foundation of his entire career.

Building Relationships, Not Transactions

Kevin dives deep into the idea that genuine relationships—not transactions—are the key to long-term success. In the episode, he shares how approaching people with the intention to help, rather than to get something in return, has completely transformed his business. It’s not just about finding clients; it’s about finding people you want to see win. “Focus on relationships, not transactions,” Kevin says. That simple shift in mindset can change everything in how you approach your career and personal life.

The best part? You don’t need to be a super-connector or a natural extrovert to apply Kevin’s advice. He gives actionable tips, like taking time each day to reach out to people you appreciate. He even suggests sending a message to 10 people in your contact list just to let them know you value them. No sales pitch, no hidden agenda—just appreciation. That’s how you build a network of people who not only like you but are eager to help you when the time comes.

The Power of Giving Without Expectation

Another major takeaway from the episode is Kevin’s focus on giving without expecting anything in return. It sounds counterintuitive, especially in a world where we’re taught to hustle and grind. But Kevin explains that when you shift your mindset to giving first, incredible things start to happen. He shares how this principle has led to partnerships and opportunities that he never could have predicted. “Give, and it will come back to you,” he says, but warns that it’s not always immediate or obvious. The point isn’t to give with strings attached—it’s to give because it feels right, and in time, the rewards will find you.

This giving-first mentality has shaped the way Kevin approaches not just his business relationships, but also his family life. “I don’t work weekends; that’s family time,” he shares, underscoring the importance of setting boundaries and putting your priorities in order. His philosophy is a reminder that success isn’t just about the bottom line; it’s also about how you show up for the people who matter most.

Embracing Vulnerability and Asking for Help

One of the more surprising insights from Kevin was his take on vulnerability. For someone who’s spent his career helping others, you’d think he’d be a natural at receiving help. But Kevin admits that wasn’t always the case. “I used to suck at receiving,” he confesses, explaining that learning to ask for help was a game-changer for him, both personally and professionally. He talks about how vulnerability and openness have allowed him to build deeper, more meaningful connections—something that has enriched both his business and his life.

By embracing vulnerability and stepping away from the typical “lone wolf” mentality, Kevin has been able to open doors to opportunities and partnerships that would have been out of reach otherwise. It’s a lesson we can all take to heart—sometimes, asking for help is the bravest and smartest thing you can do.

How to Start Applying Kevin’s Wisdom Today

If there’s one thing to take away from this episode, it’s that success isn’t just about working harder—it’s about working smarter by focusing on relationships, giving without expectation, and embracing vulnerability. Kevin Thompson’s approach to business and life is simple, but incredibly effective. Whether you’re an entrepreneur, a business leader, or just someone looking to make deeper connections, his advice will resonate and inspire.

Ready to dive deeper into these lessons? Listen to the full episode of Beyond Your WHY with Kevin Thompson and start applying these insights to your life today. You’ll be amazed at the results.

About Kevin Thompson

After selling $16.1 Million of his own products and services solely through strategic partnerships, Kevin Thompson intimately understands the value of relationships.

As host of the Million Dollar Relationships podcast and founder of the Impact & Legacy Collective he creates positive change on a global scale by facilitating relationships that impact millions of people.

In his role as the conduit of trust for those he serves, Kevin cuts through the red tape, quickly opens doors that are closed to others, eliminates rejection and guarantees a red-carpet reception.

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Podcast Uncategorized

10 Steps to Simplify Your Success: Insights from JM Ryerson

 

Guest: JM Ryerson
WHY.os: Simplify – Challenge – Trust

JM Ryerson is a business coach and author known for his focus on simplifying success. Growing up in Montana, he learned the power of keeping things straightforward. In this episode, he shares his insights on how simplicity can lead to greater success in both personal and professional life.

  • Learn why simplifying your approach can lead to big wins.
  • Discover the importance of being authentic and vulnerable.
  • Find out how daily acts of kindness can build strong relationships.

Listen to the episode now and start simplifying your path to success!

Connect with JM!

LinkedIn
Instagram
letsgowin.com

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Watch the episode here


02:15 – Simplifying for Success
05:30 – Early Influences
08:45 – Embrace Vulnerability
12:20 – Daily Acts of Kindness
16:10 – Growth Mindset
20:25 – Small Business Focus
24:50 – Importance of Values Alignment
28:35 – Coaching Approach
33:00 – Overcoming Adversity
37:15 – Books and Resources

 

Simplify Your Success: Insights from JM Ryerson on the Beyond Your WHY Podcast

Ever feel like life’s way more complicated than it needs to be? Like you’re juggling too many balls and somehow, none of them are staying up? If so, you’re in for a treat. On the latest episode of the Beyond Your WHY Podcast, Dr. Gary Sanchez sits down with JM Ryerson, a business coach and author who’s all about cutting the fluff and keeping it simple.

JM Ryerson isn’t just another business coach; he’s a guy who believes that simplicity is the key to success. Growing up in Montana, he learned early on that keeping things straightforward can lead to big wins. Now, he’s sharing these insights with the world, helping people and businesses thrive by focusing on what truly matters.

What You’ll Learn from This Episode

  • Simplicity Leads to Success: JM Ryerson breaks down how simplifying your approach in life and business can lead to big results.
  • The Power of Vulnerability: Learn why being your true self can create stronger connections and better leadership.
  • Daily Acts of Kindness: Discover how small gestures of appreciation can build meaningful relationships.

Keeping It Simple for Big Wins

JM Ryerson’s main message is clear: simplicity is powerful. He believes that by breaking down complex tasks into manageable steps, you can achieve greater success without feeling overwhelmed. Whether it’s in your personal life or your business, keeping things simple helps you stay focused and effective.

Embracing Vulnerability

One of the standout moments in the episode is when JM Ryerson talks about the importance of vulnerability. He suggests that leaders who show their true selves, flaws and all, build stronger connections with their teams and clients. This authenticity isn’t just good for relationships; it’s good for business too.

The Magic of Daily Acts of Kindness

Ryerson shares a simple yet powerful practice: sending three messages of appreciation every day. These small acts of kindness, done without expecting anything in return, can have a huge impact on your relationships and overall well-being.

In our busy lives, we often forget the power of small gestures. By consistently showing appreciation, you can build a network of strong, supportive relationships.

JM Ryerson’s insights on simplicity, vulnerability, and kindness offer a refreshing perspective on success. Whether you’re a business owner, a leader, or someone just trying to make life a bit less hectic, this episode has something valuable for you.

Ready to simplify your path to success? Listen to the full episode of the Beyond Your WHY Podcast with Dr. Gary Sanchez and JM Ryerson now. You won’t want to miss these game-changing insights.

About JM Ryerson

JM Ryerson, a successful entrepreneur and leadership coach, has founded and sold three businesses. With over 20 years of experience in business and sales leadership, he now helps leaders and teams achieve peak performance through coaching, speaking, and writing. As CEO of Let’s Go Win, he’s dedicated to fostering leadership, enhancing culture, and inspiring personal growth.

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Podcast

AutomationWorx: Jamie McKean Secret to Simplified Business

 

Guest: Jamie McKean
WHY.os: Contribute – Make Sense – Simplify

In this episode of the Beyond Your WHY Podcast, Dr. Gary Sanchez interviews Jamie McKean, a servant leader and expert in online marketing for coaches and consultants. Jamie has worked with top names like Tony Robbins, and his platform, AutomationWorx, is changing the way businesses handle marketing and sales.

  • Learn how Jamie’s early experiences shaped his approach to helping others succeed.
  • Discover the key strategies Jamie uses to simplify complex business problems.
  • Find out how AutomationWorx can save you time and money by streamlining your processes.

Listen to the full episode to hear Jamie’s story and get practical tips for improving your business.

Connect with Jamie McKean!

LinkedIn
https://automationworx.co

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Watch the episode here


 

 

01:31 – Meet Jamie McKean
02:50 – Jamie’s Early Life and Influences
04:26 – Transition to University and Early Career
10:40 – Career in Banking and Project Management
13:53 – Moving to New Zealand
17:16 – The E-Myth and Entrepreneurial Journey
24:27 – Starting a Business and Early Challenges
31:03 – Coaching Coaches and Business Success
40:07 – Introduction to AutomationWorx


 

 

How Jamie McKean is Changing the Game for Coaches and Consultants

Ever wondered how top coaches like Tony Robbins streamline their marketing and sales? Meet Jamie McKean, the mastermind behind AutomationWorx, a platform that’s transforming how coaches and consultants do business. In the latest episode of the Beyond Your WHY Podcast, Dr. Gary Sanchez sits down with Jamie to discuss his journey, his motivations, and his strategies for success.

Jamie McKean is a leader in online marketing, known for his work with big names like Tony Robbins. With over 15 years of experience, Jamie has a knack for simplifying complex systems, making life easier for his clients. His platform, AutomationWorx, integrates multiple tools into one, saving businesses time and money.

The Key Takeaways from Jamie’s Story

1. Early Influences Shaping His Approach

Jamie’s background is a mix of hard work and empathy. Growing up in England and later moving to New Zealand, he traveled extensively and always had a job or two to support himself. This work ethic and his ability to build deep, lasting friendships have influenced his approach to helping others.

2. Simplifying Complexity

Jamie excels at taking complicated problems and breaking them down into simple, manageable steps. This talent has been crucial in his career, from managing large-scale projects in the banking sector to helping coaches streamline their marketing efforts.

3. AutomationWorx: A Game Changer

AutomationWorx is an all-in-one platform designed to make marketing and sales easier for coaches and consultants. It combines tools like CRM, social media planning, and email marketing into a single system. This integration not only reduces costs but also simplifies the workflow, allowing users to focus on what they do best—coaching.

Jamie’s Career Path: From Banking to Coaching

Jamie’s journey is a testament to his adaptability and drive. Starting in the UK banking sector, he quickly rose to manage significant projects. However, a combination of personal loss and a desire for change led him to New Zealand, where he eventually founded his own business. His experience in managing complex projects equipped him with the skills needed to simplify processes for others.

Why AutomationWorx is a Must-Have

If you’re a coach or consultant, AutomationWorx can be a game-changer. Here’s why:

  • Cost-Efficiency: Combining multiple tools into one platform saves money.
  • Ease of Use: One login for everything means less hassle.
  • Comprehensive Integration: Everything works together seamlessly, reducing the risk of errors and saving time.

Personal Insights and Business Philosophy

Jamie believes in the power of relationships. His approach to business is personal and empathetic, always striving to understand his clients’ needs deeply. This philosophy has helped him build a successful career and create a platform that genuinely makes a difference.

Jamie McKean’s story is inspiring and full of practical insights. From his early life lessons to the creation of AutomationWorx, Jamie’s journey offers valuable takeaways for anyone in the coaching and consulting business.

Don’t miss out on these key lessons:

  • How early experiences shape your professional approach.
  • The importance of simplifying complex systems.
  • The benefits of using an integrated platform like AutomationWorx.

About Jamie McKean

Jamie’s been helping coaches and consultants for the past 15 years with their online marketing.

Helping some of the biggest names in the coaching industry, the likes of the Tony Robbins company, and many more.

Today, Jamie’s focused on helping as many coaches as he can, through his platform: AutomationWorx