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Are We Clear?

“Every Clarification breeds new questions.”

-Arthur Bloch

If you or someone you know has ever been personally victimized by the never ending questions of a Clarify, say “aye!”


I kid, I kid.


People with the WHY of Clarify cannot move forward with the task at hand until they are clear. For those of us with the ability to problem solve quickly on our own, it can feel like you are frozen in time answering their questions. However, clarifiers are able to carefully put one foot in front of the other with self-assurance – the certainty that the rest of us may not have when moving so swiftly. Their uncanny ability to ask a lot of questions can be time consuming, but the confidence that they have in their next move is unmatched.


 Not only will they ask many questions, but they also want to make sure that you fully understand as well. Because they know when things aren’t clear, when they are murky, things may not be done in the proper way. They need you to hear what they are saying, and repeat it back to them in the same manner so they know that you really get it.


The world needs people with the WHY of Clarify so that projects, visions, businesses, and communications are all crystal clear. It may be time consuming to get to that perfect clarity, but it can be well worth the wait.

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Uncategorized WHY

A Quick Look at an In-Depth WHY

“I learned no detail was too small. It was all about the details.”
-Brad Grey

Mastery. This is a rare WHY. One of the most rare WHYs, in fact. The animal that is Mastery is an impressive one. Doing something halfway is not an option for them and skimping on the details is unheard of.

Mastery is such a particular WHY that it is easy to see if it is truly in someone’s WHY.os (WHY, HOW, or WHAT). These people will dive deeper than anything you’ve experienced before. Their breadth of knowledge and desire to learn every nuance is other-worldy.

Those with the WHY of Mastery will find something as simple as bread making and become obsessed. They will try different methods, different measurements, different recipes, different temperatures, different cooking times, and anything possible to perfect the perfect loaf and get that perfect flakey crunch. Whereas the rest of us will look up a recipe and be satisfied with a loaf that rises at all. Those with the WHY of Mastery take this depth into their specific interests, loves, and curiosities of life. They may not desire this much detail for every aspect of their lives but only for what they truly have their eye and mind set on. And even with this incredible attention to detail, they may still feel they have so much to learn and yet to perfect it.

If you or someone you know has the WHY of Mastery or Mastery in their WHY.os, learn from them, for they are sponges of knowledge and see life through a multi-faceted lens.

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Breaking Through Your Terror Barrier

Post Written By: John Livesay 

What terrifies you?

Is it public speaking? Is it failing in front of your friends? Is it calling or reaching out to someone you don’t know?

Research shows that many people have a fear of public speaking. Turns out, there is a word for it! Glossophobia! 

My friend Steve Rohr, wrote a book called “Scared Speechless” and when I interviewed him on my podcast, he said that this fear is instinctual. When we are in front of other people we are separate from the herd and we fear being attacked. 

What about the fear of failing or looking “stupid” in front of your friends or co-workers? This fear stems from the need to be perfect at everything you do, even when you are trying something new for the first time. 

Finally the fear of calling someone “important” or powerful to see if they want to hire you, talk with you, or even buy something from you. Recently, a client said they were facing the “Terror Barrier” of not feeling good enough to even reach out to a new prospective client. 

We dug a little deeper and found out that the barrier can be broken down when you let go of the real fear, which is the fear of rejection. What causes the fear of getting rejected? 

When we get a “NO,” we think it means “No forever.” What if it just means “No now”?

When we get rejected we start to reject ourselves and what we are selling. What if we reframe that to “I never reject myself or doubt my abilities. No matter what the outcome.”

No matter what terrifies you, here are the three solutions to any fear:
  1. You control your thoughts. You are the thinker thinking the thoughts. When you feel fear in your body, ask yourself, “What if I am just excited, versus scared?” They feel very similar; we can rename it. 
  2. Tell yourself you are enough and what you have to offer is valuable. Instead of being intimidated to reach out to someone new, tell yourself you are doing them a favor. “This is their lucky day to be hearing from me.”
  3. What other people think about you is none of your business! Let go of having to be a perfectionist at anything. Instead, think of yourself as a progressionist that celebrates your progress. When your identity is so strong that results don’t make you go up and down the self-esteem roller coaster, you are free to overcome any fear that has been holding you back. The next time you feel any form of fear, just tell yourself “I’m safe and fearless.”