Guest: Stephan Spencer WHY.os: Contribute – Challenge – Trust
In this episode of Beyond Your WHY, Dr. Gary Sanchez talks with Stephan Spencer, a well-known SEO expert, author, and speaker. Stephan’s expertise isn’t just about improving websites—his personal story blends business success with deep spiritual insights. He shares how a spiritual awakening transformed how he approaches both life and business, making his perspective valuable for anyone seeking meaning and purpose in what they do.
By listening to this episode, you’ll learn:
How to use intuition to guide your business decisions
The power of asking yourself, “Why is this in my movie?”
Why aligning your purpose with your work leads to bigger results
Hit play now to hear Stephan’s unique take on blending spirituality with professional success. Don’t miss these lessons that could change how you approach both life and work!
[01:15] – Spirituality and Business Alignment [04:30] – Why Is This in My Movie? [08:12] – Trusting Intuition in Business [12:45] – The Truman Show Metaphor [17:10] – Challenging Conventional Wisdom [21:35] – Stephan’s Spiritual Awakening in India [25:50] – Finding Your Soulmate and Life Purpose [31:22] – Connection to God as the Ultimate Goal [36:48] – Amplifying Purpose-Driven Missions [41:03] – Living Your WHY: Contribute and Challenge
Listen to the podcast here
How Spirituality and Intuition Can Transform Your Business: Insights from Stephan Spencer
When you think of SEO experts, spirituality might not be the first thing that comes to mind. But Stephan Spencer isn’t your average SEO guy. In this episode of Beyond Your WHY, Stephan, an author and speaker, opens up about his unique journey from optimizing websites to optimizing lives—starting with his own. His blend of technical expertise and deep spiritual insights offers a fresh take on finding purpose in both business and life.
Stephan’s story is one of transformation—moving from a purely business-focused mindset to one that integrates spirituality and intuition. He doesn’t just talk about how to rank websites higher in search results; he talks about how to rank higher in your own life. And let’s be real, we could all use more of that.
Trusting Your Gut: Using Intuition to Make Business Decisions
Stephan shares that intuition is one of the most powerful tools in business, even though it’s often overlooked. He talks about how listening to his inner voice has led him to make decisions that data couldn’t always justify. “Sometimes, the numbers say one thing, but your gut tells you something else. That’s when you have to trust yourself and go with it,” Stephan says.
It’s not just about business—he’s applied this in personal relationships, too. By following his intuition, Stephan believes he’s been able to find a deeper sense of fulfillment. This is a reminder that data can only take you so far; sometimes, you need to feel your way through tough decisions.
Why Asking “Why Is This in My Movie?” Changes Everything
One of the most memorable moments in the episode is Stephan’s advice to ask yourself, “Why is this in my movie?” whenever you’re faced with a challenge or unexpected event. It’s a simple but profound way of thinking. Instead of reacting, he suggests reflecting on why something is happening and what it might be teaching you.
Stephan uses this approach to reframe his worldview. He believes that everything we experience is for a reason, and it’s up to us to figure out the lesson. Whether it’s a personal setback or a business obstacle, this mindset allows you to see the bigger picture and grow from it.
Aligning Your Work with Purpose for Bigger Impact
Another key takeaway is the importance of aligning your professional life with a deeper purpose. Stephan talks about how, after years of running a successful SEO business, he realized that something was missing. That “something” was meaning. He didn’t want to just help companies rank higher on Google; he wanted to work with businesses that were making a difference in the world.
This shift led him to take on clients with missions that resonate with his own values. By aligning his work with his purpose, Stephan found a new level of success and fulfillment. “When you work with a mission that speaks to you, everything flows better. You wake up excited to start the day,” he explains.
Stephan Spencer’s approach to business is a breath of fresh air. His combination of spiritual insight and business savvy makes this episode a must-listen for anyone looking to find more meaning in their work. From trusting your gut to asking deeper questions, Stephan offers practical advice that goes beyond SEO and into how to live a more fulfilled life.
Want more insights like these? Check out the full episode of Beyond Your WHY and start discovering how spirituality and purpose can lead to better decisions and a more successful business. Listen now!
About Stephan Spencer
Stephan Spencer is an SEO expert, founder of interactive agency Netconcepts, bestselling author, serial entrepreneur, life hacker, podcaster, and contributor to Harvard Business Review and AdWeek. He has three books published by O’Reilly: The Art of SEO ( out in its 4th edition), Social eCommerce, and Google Power Search. He’s helped optimize websites of some of the biggest brands in the world, including Chanel, Volvo, Sony, and Zappos. Stephan hosts two podcast shows: Get Yourself Optimized and Marketing Speak.
In this episode of the Beyond Your WHY Podcast, Dr. Gary Sanchez sits down with Reef Colman, an entrepreneur who has overcome significant personal and professional challenges to achieve success. Reef’s story is a testament to resilience and the power of understanding one’s purpose.
Learn how Reef turned early life struggles into stepping stones for success.
Discover practical tips for building strong business relationships and trust.
Get actionable advice on simplifying complex problems to achieve clarity.
Tune in to hear Reef’s inspiring story and gain valuable insights that can help you on your own path to success. Listen now!
04:57 – Early Challenges and Overcoming Adversity 08:05 – High School Experiences 10:18 – Post-High School Journey 24:36 – Starting a Marketing Agency 32:58 – Embracing Failure and Learning from Mistakes 45:01 – Importance of Employee Benefits and Corporate Culture 49:02 – Hiring Process and Finding A-Players 50:23 – Building a Referral-Based Business Model 52:54 – Company Culture and Revolutionary Recruitment Process
Listen to the podcast here
10 Game-Changing Tips from Reef Colman: Success Lessons You Can’t Miss
In the fast-paced world of entrepreneurship, few stories are as compelling as that of Reef Colman. From a challenging childhood to significant business success, Reef has navigated numerous obstacles and emerged stronger and wiser. His journey is filled with valuable lessons that can help anyone striving for success. Here’s a closer look at the key takeaways from Reef Colman’s experiences and how you can apply them to your own life.
Turning Struggles into Stepping Stones
Reef Colman’s life wasn’t easy from the start. He faced a multitude of personal and professional challenges, but instead of letting them hold him back, he used them as opportunities for growth. Reef’s story demonstrates the power of resilience. By viewing setbacks as learning experiences, he turned his struggles into stepping stones towards success.
Building Strong Relationships
Trust is the foundation of any successful relationship, whether personal or professional. Reef emphasizes the importance of building and maintaining trust. He shares practical tips on how to cultivate trust through consistent actions and integrity. This advice is crucial for anyone looking to build strong, lasting relationships.
Simplifying Complex Problems
One of Reef’s standout skills is his ability to break down complex problems into manageable parts. This approach not only makes problems easier to tackle but also leads to clearer and more effective solutions. Reef’s strategy involves identifying the core issue and systematically addressing each component. This method can help anyone achieve greater clarity and efficiency in their problem-solving efforts.
The Power of Mentorship
Throughout his career, Reef has benefited greatly from mentorship. He believes that having a mentor can provide invaluable guidance and support. Mentors can offer new perspectives, share their experiences, and help you avoid common pitfalls. Reef’s advice is to actively seek out mentors who align with your goals and values.
Embracing Innovation
Innovation is at the heart of Reef’s success. He is always looking for better ways to do things, whether it’s in business processes or personal development. Reef encourages others to adopt a mindset of continuous improvement and to be open to new ideas and approaches. This innovative mindset can lead to breakthroughs and significant advancements.
Resilience and Learning from Failure
Failure is a natural part of the journey to success, and Reef’s story is a testament to this truth. He has faced many failures but views them as opportunities to learn and grow. Reef’s approach to failure involves analyzing what went wrong, learning from the experience, and applying those lessons to future endeavors. This resilience is crucial for anyone looking to achieve long-term success.
Creating a Purpose-Driven Life
Understanding your purpose, or your “WHY,” can provide a strong sense of direction and motivation. Reef found that knowing his WHY gave him clarity and purpose in his actions. This sense of purpose has been a driving force in his success, and it can be for you too. Finding your WHY involves introspection and a deep understanding of what truly motivates you.
Practical Business Tips
Reef shares actionable advice on building a successful business. One of his key strategies is to develop a referral-based business model. By providing exceptional service and building strong relationships with clients, Reef has created a steady stream of referrals. Additionally, he emphasizes the importance of hiring the right people—those who align with the company’s values and culture.
Corporate Culture and Employee Benefits
Creating a positive corporate culture and offering meaningful employee benefits are essential for a thriving business. Reef explains how a supportive and inclusive workplace can lead to higher employee satisfaction and productivity. By investing in your employees’ well-being, you create a motivated and loyal workforce.
Revolutionary Recruitment Process
Reef’s approach to recruitment is innovative and effective. He focuses on finding top talent that not only has the right skills but also fits well with the company culture. His recruitment process involves thorough vetting and a clear understanding of what the company needs. This approach ensures that new hires are a good match and can contribute positively to the team.
Reef Colman’s story is filled with lessons that can help you navigate your own path to success. By applying his insights and strategies, you can overcome obstacles, build stronger relationships, and find your purpose. Whether you’re facing personal challenges or looking to grow your business, Reef’s experiences offer practical guidance that can lead to significant improvements in your life and career.
Ready to apply these game-changing tips to your life? Start by identifying your WHY and building trust in your relationships. Embrace innovation, learn from failures, and seek mentorship. By following Reef Colman’s example, you can achieve clarity, purpose, and success in your endeavors.
About Reef Colman
Reef Colman stands as an inspiring leader, epitomizing innovation and impact through his role as the CEO and Founder of WeAssist.io. Starting from humble origins, Reef’s journey is a testament to his extraordinary mission of effecting positive change across borders and industries. His brainchild, WeAssist.io, is revolutionizing business and empowerment by offering efficient, reliable outsourcing services that pave the way for a more interconnected and sustainable future.
Reef’s distinctiveness lies in his unwavering commitment to a global vision. His strategic leadership not only steers his team and partners towards a shared objective but also envisions a future abundant with opportunities for making a meaningful difference. Beyond the business realm, WeAssist.io‘s mission extends to nourishing communities worldwide, redefining success by the lives touched and uplifted. Reef’s journey, from his early days to his transformative role in reshaping the outsourcing landscape, is a testament to the leader he has become today.
In this episode of Beyond Your WHY, Dr. Gary Sanchez talks with Stephan Spencer, a well-known SEO expert, author, and speaker. Stephan’s expertise isn’t just about improving websites—his personal story blends business success with deep spiritual insights. He shares how a spiritual awakening transformed how he approaches both life and business, making his perspective valuable for anyone seeking meaning and purpose in what they do.
By listening to this episode, you’ll learn:
Hit play now to hear Stephan’s unique take on blending spirituality with professional success. Don’t miss these lessons that could change how you approach both life and work!